Ride MKE

Print Advertising or Promotional Poster

AWARD
Merit
PROJECT DESCRIPTION

We were tasked with creating the key branding image for the 2020 UPAF Ride for the Arts. One of the key features of the race is being able to ride over the iconic Hoan Bridge. We were inspired by the People’s flag of Milwaukee- and blended the flag with the shape of the bridge. The result was an iconic look and a highly coveted souvenir from the event.

AGENCY/IN-HOUSE TEAM/FREELANCER

The Rally Company

CREDITS

The Rally Company

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