Dasha

Video Advertising-:60 or longer

AWARD
Merit
PROJECT DESCRIPTION

During COVID, domestic violence in MKE rose 21%. Domestic violence-related homicides skyrocketed 79%. To send a message of hope to domestic violence victims, we rallied local and national influencers to speak for the survivors who don’t have a voice. We called the movement #UntilSheCan and we flooded social media with stories of real survivors.

Response generated over 1 million video views, social engagement of 1.5 million interactions and 120 stories with over 100 million media impressions.

AGENCY/IN-HOUSE TEAM/FREELANCER

Serve

CREDITS

Gary Mueller, Kevin Kriehn, Kate Tierney, Sam Smith, Alison Galarza, Charity Ekpo, Maddy Margulis, Lauren Sutter, Nick Collura, Anthony Giacomino, Martha Switalski, Kyra Arendt, Sarah Schmidt, Lauren Murray, Tara Cribb, Sarah Beisbier, Madison Hicks, Alex Boeder, Kevin Michaels, Kylie Frick, Melissa Masters, Deontre Jones, Fred Ziegler, Rob Birdsall, Karen Nennig, Dave Kuhnen, Deb Schimmel/Whitehouse Post, Oisin O'Driscoll/The Mill, Stephanie Barkow, Sean Pitts, Colleen Moore, Abby Rennicke

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