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Johnsonville

Help I'm Hanging Out With Family!

AWARD

Merit

SUBMISSION CATEGORY

Brochure, Direct Mail or Leave-behind

CLIENT

Johnsonville

PROJECT DESCRIPTION

What’s a surefire way to ruin a holiday gathering with family? Start talking politics. With tensions still high following the 2024 Presidential election, Johnsonville produced a 52-card family game designed to keep political tensions from boiling over at grandma’s house. “Help I’m Hanging Out with Family!” was part of the brand’s “Keep It Juicy” campaign to lower the temperature on outrage and division in America.

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