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BVK

Fall Colors Print Campaign

AWARD

Merit

SUBMISSION CATEGORY

Print Advertising or Promotional Poster

CLIENT

Visit St. Pete-Clearwater

PROJECT DESCRIPTION

The rich reds, vibrant golds and brilliant oranges of changing leaves are a balm for shorter, colder days. But their beauty can feel so short lived. So, we invited travelers to experience the vibrant fall colors in St. Pete-Clearwater. The print layouts mimicked the style of a Pantone swatch, with textural elements from the destination bordering the imagery to highlight each vivid color.

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