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AWARD
Merit
SUBMISSION CATEGORY
Video-:60 or more
CLIENT
GE
PROJECT DESCRIPTION
The video for GE’s Edison™ Design System celebrates the power of intention, showcasing a seamless fusion of form and function. Through stunning visuals, dynamic UI animations, and a focus on real-world patient care, it highlights how intuitive design drives innovation. By adapting to unique needs and unlocking new possibilities, the system empowers clinicians to create meaningful impact—one patient at a time. Intuitive. Intentional. Impactful.
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